While it is “business as usual” with Bally Sports, Martins said that the team has been “doing a lot of contingency planning.” He said that to help curb the RSN disruption, it is a combination of solutions from both the team and the NBA. Martins described the Magic’s current standing as “sort of in limbo” due to the Diamond Sports Group/Bally Sports bankruptcy. as Bruins & Delaware North CEO Charlie Jacobs, Magic CEO Alex Martins and Jazz President Jim Olson discussed their respective team's approach to media and media distribution.
The evolution of content creation and media distribution was outlined today at SBJ’s Media Innovators in N.Y.